Michael Bierut, Jessica Helfand|Audio
September 18, 2018
From the Archive: Leslie Koch
Leslie Koch was the president and CEO of the Trust for Governors Island, an abandoned military post in New York Harbor into a public park.
When she took on the job of reviving Governors Island, Koch says, The question that everyone was asking was, “What is this place going to be?“ I said, That’s not really the right question.
Instead, Koch thought they should be asking: “What should we do first?” And that yields a completely different path.
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Jessica Helfand, a founding editor of Design Observer, is an award-winning graphic designer and writer and a former contributing editor and columnist for Print, Communications Arts and Eye magazines. A member of the Alliance Graphique Internationale and a recent laureate of the Art Director’s Hall of Fame, Helfand received her B.A. and her M.F.A. from Yale University where she has taught since 1994.